Privacy Policy

Last updated: November 3, 2026

Fitness Deconstructed LLC (“Fitness Deconstructed,” “we,” “us”) respects your privacy. This policy explains what information we collect through fitnessdeconstructed.com and our coaching and consulting services, how we use it, and the choices you have. If you have questions, please reach out through our Contact page.

Information we collect

Information you give us

  • Contact and inquiry details, such as your name, email address, and anything you include in a message sent through our contact form.
  • Order and billing details, such as your name, email, phone number, and billing address when you purchase a package.
  • Coaching information, such as your goals, training history, schedule, and any health, injury, or medical information you choose to share so your program can be designed safely. This includes any doctor’s notes you provide for a refund or training delay.

Information collected automatically

Like most websites, our site and its service providers automatically collect basic technical information, such as your IP address, browser type, device type, pages visited, and referring website. Some of this is collected using cookies (see below).

Payment information

Payments are processed by a third-party payment provider. Your full card or bank details go directly to that provider and are not stored on our website.

How we use your information

  • To respond to your questions and requests.
  • To process orders, payments, recurring billing, refunds, and scheduling.
  • To plan, deliver, and adjust your coaching or consulting services.
  • To send service-related messages, such as order confirmations, appointment details, and billing notices.
  • To keep our website secure and prevent spam and fraud.
  • To understand how our website is used so we can improve it.
  • To meet legal, tax, and accounting obligations.

We do not sell your personal information, and we do not use your health information for advertising.

Health and fitness information

Any health or injury information you share is used only to provide safe, appropriate coaching (or to review a refund or delay request) and is shared only with people who need it to deliver your services. Fitness Deconstructed is not a healthcare provider, and our coaching is not medical advice.

Who we share information with

We share information only as needed to run our business, including with:

  • Service providers that host our website and process orders, payments, email, scheduling, spam filtering, and site statistics (for example, WordPress.com/Automattic, WooCommerce, and our payment processor).
  • Professional advisors, such as accountants or attorneys, when needed.
  • Authorities, when required by law or to protect the rights, safety, or property of our clients, the public, or our business.

If our business is ever sold or reorganized, your information may transfer to the new owner under this same policy.

Cookies

Cookies are small files stored by your browser. We use them to keep your cart and checkout working, remember your preferences, keep the site secure, and understand site traffic. You can block or delete cookies in your browser settings, but parts of the site, such as checkout, may not work correctly without them.

How long we keep information

We keep information only as long as needed for the purposes above. Order and billing records are generally kept for as long as required for tax and accounting purposes. Coaching records are kept while you are a client and for a reasonable period afterward, unless you ask us to delete them and we are not required to keep them.

How we protect information

We use reasonable safeguards, including secure (HTTPS) connections and trusted service providers. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Your choices and rights

Depending on where you live, including California, you may have the right to:

  • Ask what personal information we have about you.
  • Ask us to correct or delete your information.
  • Receive a copy of your information.
  • Opt out of marketing emails at any time using the unsubscribe link or by contacting us.

To make a request, please use our Contact page. We will not treat you differently for exercising your privacy rights. We may need to verify your identity before completing a request.

Third-party links

Our site links to other websites and services, such as social media platforms and Amazon. Their privacy practices are governed by their own policies, not this one.

Children

Our website and services are not directed to children under 13, and we do not knowingly collect their personal information. Coaching for anyone under 18 requires the involvement and consent of a parent or guardian.

Changes to this policy

We may update this policy from time to time. When we do, we will change the “Last updated” date at the top of this page.

Contact us

Fitness Deconstructed LLC
Livermore Tri-Valley, California
Questions or requests: please use our Contact page.

Science-Based Coaching, Education & Fitness Strategy — Online and In Person

Where We Train

Online coaching worldwide

In-person sessions by appointment in Livermore Tri-Valley, CA

Serving coaches in 40+ countries

Get in Touch

Send a message via the Contact page

We reply within 1–2 business days

Coaching Hours

Monday to Friday

Flexible scheduling by appointment

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© 2026 Fitness Deconstructed. All rights reserved.